CEO or Expert: Which One Should You Be in Your Law Practice? with Mike Whelan [LGE 022]

For many solo practitioners, they believe they need to be the CEO’s and the experts of their law practices. After all, more often than not, it’s just them running the show. But is that necessarily the best way to grow your business? My guest today is Mike Whelan, operator of the Lawyer Forward conference, soon-to-be[…]

How to Create Compelling Marketing Content, Ethically with Nick Rishwain [LGE 021]

Content marketing presents a great opportunity for lawyers who wish to increase their visibility online and grow their practices. Through blogging and video creation, lawyers can begin to establish genuine relationships with potential clients online. But, of course, there’s always that fear of crossing ethical rules. That’s what my guest and I discuss in this[…]

California’s New Rules of Professional Conduct: What You Need to Know [LGE 017]

I’m diving into the changes that came about with the new revamp of the California Rules of Professional Conduct. Several years ago, the California Supreme Court convened a commission to work on bringing California’s Rules into alignment with the ABA Model Rules. The Commission’s Rules were recently adopted by the Supreme Court and they go[…]

How to Ethically and Effectively Use the Media and Engage the Court of Public Opinion with Wayne Pollock [LGE 016]

There are many instances when a lawyer might want to turn to the press and media to engage them in a way that helps their existing clients. While there are certainly numerous marketing benefits to engaging the press, there’s also a huge opportunity to offer unique legal services to clients in addition to litigation. We’re[…]

How to Use an Online Scheduling Tool for Networking and Booking Clients with Jess Birken [LGE 014]

Scheduling software programs help you keep your appointments organized, but they can do so much more for your practice.  From helping you set up networking meetings, to booking client calls, collecting payments for consultations, and requesting Google reviews, online scheduling software like Acuity can be a powerful tool for lawyers. In this episode, I’m joined[…]